Being a good story teller is one half of being part of a productive conversation… being a good listener is the other half. The same is true when it comes to social media monitoring and engagement. Listening to the social …
No one who uses social media is confused about the difference between a company and an individual. Companies or brands who pretend to act like individuals are immediately disingenuous and suspect. They are clearly selling something. If one follows the …
Regardless of the polemic between Andrew Sullivan and Malcolm Gladwell, it is clear in early 2011 that the revolution has been Tweeted… in China, Iran, Tunisia, Egypt, Yemen, Lybia, etc. Why is this happening, and what does it mean for …